Curriculum
- 4 Sections
- 21 Lessons
- 4 Weeks
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- Foundations of Digital Marketing & Social Media Strategy8
- 2.1Introduction to digital marketing: channels, strategies, and career opportunities.11 Minutes
- 2.2Core channels overview:9 Minutes
- 2.3Digital Marketing Strategy Basics9 Minutes
- 2.4Understanding the Marketing Funnel9 Minutes
- 2.5Branding Essentials9 Minutes
- 2.6Mentorship Session: Linkedin Optimization1 Hour
- 2.7Weekend live session with coach39 Minutes
- 2.8Module 1 test20 Minutes10 Questions
- Content Marketing7
- Paid Advertising & Analytics4
- Email Marketing & Capstone Project4
Campaign Optimization, How to run ads on Instagram and Facebook
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